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District Alliance for Safe Housing Case Study

OVERVIEW

Our service and educational videos created for the non-profit organization DASH D.C. depicted delicate, important subject matter with care and in an advanced animation style.

The District Alliance for Safe Housing in DC (DASH) came to Explainly looking for a video series that provides guidance to survivors to empower themselves with all the tools they need. DASH is the largest provider of safe housing for underserved survivors in Washington D.C., and the videos we create with them have aimed to serve as educational pieces for survivors, supporters, and providers. We worked with their team and used their dynamic brand guidelines to build consistency and create impactful videos that help serve as both instructional and overviews of the services DASH provides.

Production of the DASH Series

We aimed to take a delicate approach when creating a script and visual designs about a sensitive topic, by not overtly depicting any violence being discussed. By using a minimal color palette of primarily earth tones, the video has a more elegant, serious mood. Our semi-realistic style of diverse characters was also created to allow viewers to step into the shoes of each video’s characters.

Sketches & Illustrated Storyboards

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GREAT VIDEOS

Our mission is to help our clients uncover the essence of their brand story to drive sales, influence decisions, and promote understanding.

We will always search for the best way to give our clients a great experience. We will continue to learn about every industry, in order to offer innovative, high quality products with premium value.

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