Ideas & Inspiration #1
January 15, 2021
Here at Explainly, we love videos, and not just our own. So we keep an ongoing Instagram chat where we share content internally that inspires
Explainer Video Production & Animation Marketing Services for Business
The world is confusing but sometimes, we just need someone to explain it to us. At Explainly, we create custom, frame-by-frame business animation videos, just for you. No templates. No drag and drop software. No cutting corners.
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The People
Explainly is a U.S. based explainer video company that specializes in animated video production.
Explainer Video Styles
We offer a variety of animated explainer video styles. From animation marketing videos to help with your latest online social media campaign to made-for-tv commercial videos, we can deliver on any animation style, optimized to any medium, for any animated videos for business. If you have a specific concept that you don’t see here, feel free to reach out and ask if we can do it – I bet we can.
The 6-8 Rule
6
to
8
The 6-8 Rule is a good rule of thumb for Explainly ballpark estimates.
That being said, every company is different and has different wants and needs.
Just let us know what you want and we can be accommodating.
Turnaround
6
weeks
to
8
weeks
We offer two free revisions per step of our process, so our timeline depends on how quickly you’re able to update your revisions or approval to continue moving the process along.
That being said, we offer rush services that can turnaround videos in 4-6 weeks and super rush services that have finished videos in only 2 weeks! If you’re interested in creating a video quickly, please reach out and we can talk about how we can make your deadline work.
Cost
$
6
,000
to
$
8
,000
This is our minimum price range for creating an effective explainer video but prices often vary as there are a lot of factors that play a part in pricing your video: the style you want, the length of your video, and your deadline for completing the video.
That being said, the sky’s the limit in terms of video quality. Most of the videos we produce range from $10,000 to $25,000. Oh, and we offer bundle pricing! So, if you’re interested in creating a series of videos, our pricing is flexible for that. If you’re interested in a high budget video or a video series, please reach out and we can talk through your ideas.
Duration
6
0
sec
to
8
0
sec
This is the explainer video sweet spot. The ones that you see on one of those startup homepages. Normally, short videos are the most engaging – Facebook says that the best video ads for their users are only 15 seconds!
That being said, we do much more than the classic explainer. We’ve worked on much longer videos and much shorter animation marketing videos that end up great as well. Time is really case by case, depending on the content of your video.
Explainer Video Production
Our process was developed to make your life as easy as possible. We believe that the smoother the process is, the easier it will be for you to get an animation explainer video that you’re truly proud of. So, what’s this mysterious process I’m talking about and why am I taking so long to get to the point? Well, because I think suspense can make a boring story a little more exciting. Oh, and last thing, you get two free rounds of revisions per step of the process.
Discovery
DISCOVERY
We’ll get started by sending you a questionnaire that will help us learn about your company, your message, and it’s audience - the better you fill this out, the better we’ll understand your goals. Then, we’ll have a quick call to clarify your answers, check in, and make sure we have the right idea. After this, most of our communication moves to email.
Voice Over
VOICE OVER
Before we get moving on animation, you get to choose who, from our team of vocal artists, will be the best explainer for your video. Then we’ll get it all done for you, simple as that.
Script
SCRIPT
This is where we start writing the best script you could ever imagine. Our professional script writers have decades of creative experience in video marketing, product and services branding, problem - solution technologies and more.
Animation
ANIMATION
Our animators make your story come alive through the magic of digital illustration, music, and lots of caffeine. Want more action? We can do that. Maybe it’s not fun enough. Just let us know.
Storyboard
STORYBOARD
Here you begin to get an idea of visuals and make sure that your animation style supports your branding before continuing to a full, illustrated storyboard. If you find that you don’t like something, tell us! We can easily create new styles or designs to best increase your sales or show off your key benefits.
Final Delivery
FINAL DELIVERY
We’re here! This is the moment we've all been waiting for. We can send your video in the format of your choosing: optimized for Youtube, mobile, or really anywhere. Now go watch it, post it, and know that your video is exactly what you were looking for.
Discovery
DISCOVERY
We’ll get started by sending you a questionnaire that will help us learn about your company, your message, and it’s audience - the better you fill this out, the better we’ll understand your goals. Then, we’ll have a quick call to clarify your answers, check in, and make sure we have the right idea. After this, most of our communication moves to email.
Storyboard
STORYBOARD
Here you begin to get an idea of visuals and make sure that our animation style works to support your brand before continuing to a full, illustrated storyboard. If you find that you don’t like some things, tell us! We can easily create new types of design to best increase your sales or show off your benefits.
Animations
ANIMATIONS
Our animators make your story come alive through the magic of digital illustration, music, and lots of caffeine. Want more action? We can do that. Maybe it’s not fun enough. Just let us know.
Script
SCRIPT
This is where we start writing the best script you could ever imagine. Our professional script writers have decades of creative experience in video marketing, product and services branding, problem - solution technologies and more.
Voice Over
VOICE OVER
Before we get moving on animation, you get to choose who, from our team of vocal artists, will be the best explainer for your video. Then we’ll get it all done for you, simple as that.
Final Delivery
FINAL DELIVERY
We’re here! It was a long road but you finally have your video. We can send it in any format of your choosing: optimized for Youtube, mobile, or really anywhere. Now go watch it, post it, and know that your video is exactly what you were looking for.
San Francisco Based.
Global Reach.
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Why Explainly for your Animated
Explainer Video?
Why Google instead of Bing? Because it’s all about results. We make great animated explainer videos for businesses. We offer years of experience.
We provide best in class customer service with animation specialists that will pick up your phone call no matter what, even if you just want someone to talk with on the phone for a couple of minutes because your ex walked into the same restaurant as you and you want to look busy. Plus, we’re located in the San Francisco Bay Area immersing ourselves in millennial minimalism, hippy optimism, and disruptive companies talking about new technologies you’ve never even heard about (and probably never want to hear about).
Be inspired. By people just like you.
"The Explainly Team is tremendously professional, kind, collaborative, and responsive. We had a need for an explainer video to reach out to high school students about data science. From concept to storyboarding to animation drafts, we were impressed with the creative direction that Explainly took."
“ Explainly was a great company to work with for an explainer video. Thoughtful, engaged, attentive, responsive, organized, and so helpful, Explainly made sure we were comfortable with the production each step of the way. They took every note and piece of feedback carefully implementing it, and our final product was awesome. We got great feedback internally and externally. Thrilled with the outcome and thank Explainly for making the process so easy. ”
“ Our goal was to have a professional explainer video created that was amusing yet professional and easy to digest. The other thing was I am pressed for time and their team did a fantastic job of taking our marketing materials and bringing them to life. Thanks Alex and team! ”
“ The Explainly team went above and beyond for us (on a tightened timeline) to produce what we were looking for. They have great creativity and are well organized and kind. I highly recommend working with this team. ”
“ Smashing experience. We chose Alex and the team over six other agencies because they're gentlemen with brains. They were first to respond, last to propose (they asked a lot of good questions we hadn't considered), and produced two videos the client can't stop sharing. ”
“ Explainly is an amazing company to work with. They were very thorough, listened and executed all of our feedback, and were really helpful throughout the creative process. We're extremely happy with our video and would definitely recommend them! ”
“ Explainly did an excellent job with the video for our my start-up, Pinpoint Predictive. Good brainstorming partners and very high-quality animations. We're thrilled with the results. ”
"The team at Explainly worked closely with us on producing an incredible animated explainer video for ImpactMapper. From helping us source the right talent for the voiceover, to helping us getting all the details captured right in the storyboards, they made us feel comfortable with each step of the progress. The talented team at Explainly did not only bring our vision to life, but contributed to telling it in a much more compelling and interesting way."
"The video has driven leads to inquire about the client's services, which has helped increase revenue. The content effectively differentiates the client from competitors. Explainly is an intelligent team with a clear communication style. They fostered a close, positive partnership."
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